If you’re interested in Software, or Entrepreneurship, you should probably be reading Guy Kawasaki’s blog. In his book,
The Art of the Start, he talks about key things he’s found which work when starting a business, or as he terms it, “Anyone Starting Anything”.
Here’s the overall list:
- Make Meaning
- Make Mantra – a short description that clearly defines why and how
- Get Going
- Define your business model
- Weave a M.A.T (Milestones, Assumptions, and Tasks)
My meaning: The internet is, in my opinion, the ultimate community. I’ve always attempted to “give something back” through the internet. Contributing to an internet proxy called Squid, and writing documentation for it, is one example. Working and supporting Linux is another. I hope to create meaning through my blog by “giving something back” to you.
Another thing to note – my interests are fairly eclectic – I’m not going to be blogging about “just software”, or “just entrepreneurship”, or any specific item. Of course, my focus may narrow in time – but it may also broaden.
Mantra:Shared Insight. Note that I’m not saying “Sharing Insight”. That assumes “insight” will be “given from Oskar to everyone else”. I hope to get insight from others.
Get Going: Start doing something – don’t write up a 300 page document describing what and when and why and who – but get going. I considered writing my own pages from raw html (which is how I normally do this sort of thing when designing sites for customers), or writing my own publishing engine. But wordpress is a quicker and easier tool, and it works right now for this particular use. It gets me going.
Define a business model: Thankfully, I can afford to fund my own website. So I don’t need to do a financial analysis for my blog. But if I’m to give back anything useful through this site, I’ll need to pay attention to things like google pageranks, which are pretty much the commerce of usefulness on the internet. This is still in-progress, of course – the key thing up until now has been the “get going” above.
Determine Milestones, Assumptions, and Tasks: You might think that doing this is unimportant in a personal website. I don’t agree – I think personal milestones and goals are as important for an individual as a company. And tracking assumptions and tasks are just as important. I’m sure I’ll cover more on this in future posts. However, for the moment, this item is still also in the initial phases, and is currently taking third place, behind “Get Going” and “Define a business model”.